Anindya Mutsuddy

Subdomains or New URLs?

So, let’s imagine a scenario. You’ve an established business, and a corresponding site for the product or service offered. Let’s say you’re expanding. Not the business itself, but rather you’re offering a new service. How would you go about this? Get a new URL altogether, or, maybe put a new subdomain on your existing site? Let’s take a peek.

Subdomains on your regular URL

This portion is best explained with an example. Let’s say you’re a successful car reviewer. You have your own website, whereby you post reviews and such. However, you’d also like to sell cars that have received your badge of approval. How would you go about this? You could use a service that hosts your listings. So, instead of generating a new URL for those listings, you could have that service link to a subdomain on your already available URL.

Pretty neat, right? You do not have to go about making a new URL for that new business extension. Remember, your SEO is affected by the quality of the content you put out on your website. 

Considering all of that, instead of having multiple domains, it’s in your best interest to stay in one central domain. You reserve your domain authority that way as well.

When to get multiple domains?

This is an interesting question. When should you pick up multiple domains? Imagine this. You’re an entrepreneur, and you’ve tens of hundreds of actionable entrepreneurial ideas.

Who knows, if that idea goes through, you’ll have a domain that you can place a website for that idea. Awesome, right? If you feel that you won’t use the domain at a later date, you can simply stop paying for it yearly. The opportunity becomes a great opportunity only when you do business on it, or at the very least pump out content for it.

What to consider when buying a new front door?

What to consider when buying a new front door?

So you’re in the market for a new front door. Nice! You’ve scoured the internet and have a rough idea of what you want. Perfect! Now comes the question, how do you narrow down your selection? Apart from design and material choice, there several other factors that may not necessarily cross your mind.

Factors that may affect your choice in buying a new front door

It goes without saying. Protecting your door is quite important, as is carrying out routine maintenance. Of course, selecting the right kind of door can greatly lower the amount of maintenance needed throughout the years, whilst sustaining performance levels and having an extended service life.

So the factors to consider are:


Will your new front door be protected by an overhang? Or will it be fully exposed to the elements all year round? Having an overhang will help doors to perform at their peak and greatly increase their life. We recommend contacting your door manufacturer for proper guidance regarding overhangs.

Exposure to the elements

Now, your new front door, by definition, is the main entryway to your home. As such, it is a barrier to the outside world and is exposed to the outside elements. Prolonged sun exposure can be harmful for your door. Therefore, doors facing west or south require a decent level of protection and maintenance. If you have a storm door, you’ll need an overhang.

Choice of colour

We could technically tie this with exposure to the outside world, however, we feel this requires a segment on its own. So the colour choice is also important, as light colours always reflect heat and dark colours tend to absorb light. If your doorway sees a lot of sunlight at the peak hours of the day, lighter colour doors would be the optimal choice.